This state-of-the-art facility was one of the first 2005 Toyota Image Program facilities in the country that housed Toyota's new SCION Program. The Automotive Retail Industry and the manufacturers are looking to firms like Redline to help develop the prototypes and test new ideas. Location is everything, and Redline helped initiate early site test fits locating the store adjacent to Honda of Concord. The intent was to develop a cohesive site plan that positions the buildings close enough together to share a common outdoor sales plaza. This was a pioneering concept that promised to increase activity and competition on the site as an extension of the interior sales showrooms.